Corporate Sponsorship

  • Corporate Sponsorship: Coca-Cola at PIER 39
  • Corporate Sponsorship: Coca-Cola
  • Corporate Sponsorship
  • Coca-Cola at PIER 39: Corporate Sponsorship

Corporate Sponsorship

Coca-Cola at PIER 39


Coca-Cola has been a PIER 39 corporate partner for over 25 years.  For the past ten years, Tandem has managed this corporate sponsorship partnership on a daily basis and has also executed two renewals.  Coca-Cola’s benefits at PIER 39 include comprehensive signage, quarterly activation opportunities, vending, and, of course, sales rights.  Covering multiple categories – soft drink, juice, tea, and sports drink – Coca-Cola and Tandem work together to drive sales volume at PIER 39 through promotions, incentive programs, events, and creative signage.  Above all else, Tandem is responsible for ensuring Coca-Cola’s sales and branding objectives are met on an annual basis.


February 19, 2015

corporate sponsorship