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Last Week Today: January 6-12 Sponsorship News

January 13, 2020

These stories cover sponsorship news for January 6-12, 2020. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. This week, while Nike was named the official sponsor of a team, another team was losing a handful of sponsors…

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5 Ways To Nurture Your Sponsor Relationships

January 9, 2020

These 5 ways to nurture your sponsor relationships will help you retain your sponsor deals long term so your sponsorship program continues to grow.

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Last Week Today: December 30 – January 5 Sponsorship News

January 6, 2020

  LAST WEEK’S SPONSORSHIP NEWS These stories cover sponsorship news for December 30, 2019 – January 5, 2020. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering … Continue reading Last Week Today: December 30 – January 5 Sponsorship News

Tandem Blog Sponsorship Sales Cycle

The Sponsorship Sales Cycle: In 7 Stages

January 2, 2020

A successful sponsorship program includes these 7 stages to complete the full sales cycle – from inventory building to the sponsorship renewal.

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Last Week Today: December 16-22, 2019 Sponsorship News

December 23, 2019

  LAST WEEK’S SPONSORSHIP NEWS These stories cover sponsorship news for December 16-22, 2019. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. Check back on … Continue reading Last Week Today: December 16-22, 2019 Sponsorship News

5 unique brand activations 2019

5 Unique Brand Activations in 2019

December 19, 2019

5 Unique Brand Activations in 2019 Why Do Brand Activations Matter? We can’t believe 2019 is already coming to a close, but we’re excited to look back at 5 unique brand activations from the year. Brand activations are about bringing … Continue reading 5 Unique Brand Activations in 2019

Last Week Today: December 9-15, 2019 Sponsorship News

December 16, 2019

  LAST WEEK’S SPONSORSHIP NEWS These stories cover sponsorship news for December 9-15, 2019. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. Check back on … Continue reading Last Week Today: December 9-15, 2019 Sponsorship News

5 holiday gift ideas for b2b customers

5 Holiday Gift Ideas for B2B Customers

December 12, 2019

5 Holiday Gift Ideas For B2B Customers — If you remember, we talked about appreciation in the workplace a couple of weeks ago, but now it’s time to explore 5 holiday gift ideas that show your B2B customers you appreciate … Continue reading 5 Holiday Gift Ideas for B2B Customers

Last Week Today: December 2-8 Sponsorship News

December 9, 2019

  LAST WEEK’S SPONSORSHIP NEWS Check out the blog every Monday for a weekly roundup of the past week’s most exciting and industry-altering news. These stories cover December 2-8, 2019 and include sponsorship news in the soccer world, with Africa, … Continue reading Last Week Today: December 2-8 Sponsorship News

Sponsorship Activation Definition & Break Down

December 5, 2019

Definition & Break Down of Sponsorship Activation — If you’re just starting to explore sponsorship activation, we’re explaining the definition and breaking it down for you today: Sponsorship activation can be done in many different ways to produce a wide … Continue reading Sponsorship Activation Definition & Break Down

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