Sponsorship Activation Definition & Break Down

Definition & Break Down of Sponsorship Activation — If you’re just starting to explore sponsorship activation, we’re explaining the definition and breaking it down for you today: Sponsorship activation can be done in many different ways to produce a wide variety of results. Let’s talk about what sponsorship activation is, and what steps you need … Continue reading Sponsorship Activation Definition & Break Down

What Makes a Stand Out Sponsorship Agency?

TANDEM Blog What makes a stand out sponsorship agency? When you’re ready to begin looking for a sponsorship agency, many will say that they will provide you with the sponsorship support that you need. But what really makes one sponsorship agency stand out from another? Consider a Boutique Agency The right sponsorship agency will: Make … Continue reading What Makes a Stand Out Sponsorship Agency?

Sponsorship Proposals for Beginners

TANDEM Blog Sponsorship Proposals for Beginners: All the steps! posted on November 7, 2019 Last week we told you to stop selling pre-packed deals, today we’re sharing how to create customized sponsorship proposals for beginners. You don’t need years of experience to do this well, just some time to research, and a creative mindset to … Continue reading Sponsorship Proposals for Beginners

Last Week Today: Case Closed! Appeal Denied! Ouch.

LAST WEEK TODAY: Case Closed! Ouch. tagged: automotive  chocolate  court battle  joe gibbs racing  marathon  mars  nascar  new balance  new york city  news  nyrr  official  partner  partnership  sponsor  sponsorship  volvo  weekly  posted on November 4, 2019 LAST WEEK’S TOP SPONSORSHIP NEWS Tandem’s weekly Sponsorship News roundup for the week of October 28 – November 3, … Continue reading Last Week Today: Case Closed! Appeal Denied! Ouch.

How To Improve Your Event Sponsorship Program

How To Improve Your Event Sponsorship Program Are you wondering how to improve your event sponsorship program? Perhaps you’ve been struggling to secure sponsors for your event, or maybe you already have some, but not sure what else you can do to secure new partners? Hey, we totally get it. Growth is important! And from … Continue reading How To Improve Your Event Sponsorship Program

Last Week Today: Big Names Making Big Moves in Women’s Sports

LAST WEEK TODAY: Big Names Making Big Moves tagged: 2019  airlines  australia  bill tierney  budweiser  campaign  football  future official  hendrick  hertz  hockey  melbourne  motorsports  news  nhl  number 24  nwsl  october  partnership  predators  southwest  sponsor  sponsorship  sports  women  posted on October 28, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly … Continue reading Last Week Today: Big Names Making Big Moves in Women’s Sports

5 Basic Steps: Experiential Marketing Activation

5 Basic Steps for a Successful Experiential Activation tagged: activate  activation  agency  basic  branding  campaign  event sponsorship  experiential  experiential marketing  marketing  permits  permitting  placement  pop tarts  sponsorship  steps  strategy  target marketing  venue  posted on October 24, 2019   Experiential marketing differs from traditional advertising in that it can engage multiple senses and make a direct … Continue reading 5 Basic Steps: Experiential Marketing Activation

Last Week Today: International, eSports, Personal Sponsors

LAST WEEK TODAY: Sponsorship News tagged: 2019  allegiant stadium  announce  bianca andreescu  campaigns  canal 11  chick-fil-a  co-creating content  founding partner  george foreman  hornets  hsbc  international  jim van stone  jonathan dasnieres  kits  knockout formula  las vegas  logos  monumental sports & entertainment  nba  nec corporation  news  nike  octagon sports  october  partnership  pay-tv  portuguese football  psv eindhoven  puma  … Continue reading Last Week Today: International, eSports, Personal Sponsors

2019 Highlight OC Fair Sponsors

2019 Highlight Fair Sponsors tagged: 2019  agency  band of sponsors  brand awareness  brand engagement  branded tents  cause marketing  coupons  drive back traffic  fair  fairgoers  hidden in plain sight  norms  norms restaurants  oc fair  pacific amphitheater  raising cane’s  recap  sales  sand box  selling  service  sponsor  sponsorship  summer concert series  ticket giveaway  toyota  we care wednesday  posted … Continue reading 2019 Highlight OC Fair Sponsors

Last Week Today: Shocking Sponsorship News

LAST WEEK TODAY: Sponsorship News tagged: A2a energia  aac  AC  all things go fall  bolton  boycott  brands  china  dallas  dallas mavericks  daryl morey  empire company  grocers  home bargains  hong kong  houston rockets  inter  italian soccer  marketing  milk  music festival  nba  olympic  politics  shirt sponsor  soccer  sparkling water  sponsor  sports  sports biz  sports sponsorship  sportswear  tweet  … Continue reading Last Week Today: Shocking Sponsorship News