As sports and entertainment businesses continue to refine their guest experience to fit the post-pandemic world, Major League Baseball is no different
Sponsorship news covering February 17-24, 2020. Captain Morgan makes moves, sponsorship revenue double for soccer giants, plus new stadium naming rights & more
This report looks at the origin and spreading of coronavirus (COVID-19) along with its impact on travel and tourism, events and sponsors.
This category analysis on technology explores the industries impacted by technology advances and the tech brands actively sponsoring global events.
It’s without question that with these statistics, you need to include social media in your sponsorship program. Here are the three types of content to use!
Post-event fulfillment reports for sponsors play a key role in building relationships, justifying investments, & setting the stage for renewal discussions
A breakdown of all the brands that activated at the Super Bowl LIV Experience, as well as the investment levels for all sponsorships including those that did not include activation space.
This will help you understand the difference between in-kind and cash sponsorship, as well as the types and benefits of in-kind deals.
These 5 ways to nurture your sponsor relationships will help you retain your sponsor deals long term so your sponsorship program continues to grow.
A successful sponsorship program includes these 7 stages to complete the full sales cycle – from inventory building to the sponsorship renewal.