What Makes a Stand Out Sponsorship Agency?

TANDEM Blog What makes a stand out sponsorship agency? When you’re ready to begin looking for a sponsorship agency, many will say that they will provide you with the sponsorship support that you need. But what really makes one sponsorship agency stand out from another? Consider a Boutique Agency The right sponsorship agency will: Make … Continue reading What Makes a Stand Out Sponsorship Agency?

How To Improve Your Event Sponsorship Program

How To Improve Your Event Sponsorship Program Are you wondering how to improve your event sponsorship program? Perhaps you’ve been struggling to secure sponsors for your event, or maybe you already have some, but not sure what else you can do to secure new partners? Hey, we totally get it. Growth is important! And from … Continue reading How To Improve Your Event Sponsorship Program

5 Basic Steps: Experiential Marketing Activation

5 Basic Steps for a Successful Experiential Activation tagged: activate  activation  agency  basic  branding  campaign  event sponsorship  experiential  experiential marketing  marketing  permits  permitting  placement  pop tarts  sponsorship  steps  strategy  target marketing  venue  posted on October 24, 2019   Experiential marketing differs from traditional advertising in that it can engage multiple senses and make a direct … Continue reading 5 Basic Steps: Experiential Marketing Activation

2019 Highlight OC Fair Sponsors

2019 Highlight Fair Sponsors tagged: 2019  agency  band of sponsors  brand awareness  brand engagement  branded tents  cause marketing  coupons  drive back traffic  fair  fairgoers  hidden in plain sight  norms  norms restaurants  oc fair  pacific amphitheater  raising cane’s  recap  sales  sand box  selling  service  sponsor  sponsorship  summer concert series  ticket giveaway  toyota  we care wednesday  posted … Continue reading 2019 Highlight OC Fair Sponsors

3 Tips for Selling Sponsorships

3 Tips for Selling Sponsorships Last month, Team Tandem had the opportunity to attend the inaugural Sponsorship Mastery Summit in Renton, Washington. Aside from the amazing weather and location right on Lake Washington, we were able to spend two days talking with and learning from some of today’s thought leaders in the sponsorship industry. The … Continue reading 3 Tips for Selling Sponsorships

Last Week Today: Sponsorship News

LAST WEEK TODAY: Sponsorship News tagged: canes  carolina hurricanes  Clayton Kershaw  essendon  jingle ball  Los Angeles Dodgers  marketing  mlb  official beer  official sponsor  Skechers  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  Tandem  Trail Blazers  posted on October 7, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup of the past … Continue reading Last Week Today: Sponsorship News

Unconventional Activation: How Can Your Brand Stand Out?

Unconventional Activation: How Can Your Brand Stand Out? tagged: activation  brand  Customers  event  event sponsorship  experiential marketing  goals  GoGo squeeZ  live event sponsorship  location  marketing  mmt  rights holder  SoHo  sponsorship  Unconventional  posted on August 22, 2019   How can my brand stand out?   That’s the question every single client asks, in one way or … Continue reading Unconventional Activation: How Can Your Brand Stand Out?

Last Week Today: Sport Sponsorship News

LAST WEEK TODAY: Sport Sponsorship News tagged: activation  All Star Game  Cleveland  experiential marketing  fifa world cup  golf  HR Derby  live event sponsorship  marketing  mlb  OC  Scottishopen  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  Tandem  tmobile  usa soccer  posted on July 16, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly … Continue reading Last Week Today: Sport Sponsorship News

Budget an MMT to Get You Where You Want to Go

Budget an MMT to Get You Where You Want to Go tagged: budget  campaign  contract  event  event sponsorship  experiential marketing  goals  insurance  live event sponsorship  marketing  mmt  Negotiate  purchase  sponsorship  posted on July 11, 2019   You are bursting with ideas of what you want your activation campaign to be, but can you afford all … Continue reading Budget an MMT to Get You Where You Want to Go