A successful sponsorship program includes these 7 stages to complete the full sales cycle – from inventory building to the sponsorship renewal.
Category: strategy
TANDEM Blog What makes a stand out sponsorship agency? When you’re ready to begin looking for a sponsorship agency, many will say that they will provide you with the sponsorship support that you need. But what really makes one sponsorship agency stand out from another? Consider a Boutique Agency The right sponsorship agency will: Make … Continue reading What Makes a Stand Out Sponsorship Agency?
How To Improve Your Event Sponsorship Program Are you wondering how to improve your event sponsorship program? Perhaps you’ve been struggling to secure sponsors for your event, or maybe you already have some, but not sure what else you can do to secure new partners? Hey, we totally get it. Growth is important! And from … Continue reading How To Improve Your Event Sponsorship Program
5 Basic Steps for a Successful Experiential Activation tagged: activate activation agency basic branding campaign event sponsorship experiential experiential marketing marketing permits permitting placement pop tarts sponsorship steps strategy target marketing venue posted on October 24, 2019 Experiential marketing differs from traditional advertising in that it can engage multiple senses and make a direct … Continue reading 5 Basic Steps: Experiential Marketing Activation
2019 Highlight Fair Sponsors tagged: 2019 agency band of sponsors brand awareness brand engagement branded tents cause marketing coupons drive back traffic fair fairgoers hidden in plain sight norms norms restaurants oc fair pacific amphitheater raising cane’s recap sales sand box selling service sponsor sponsorship summer concert series ticket giveaway toyota we care wednesday posted … Continue reading 2019 Highlight OC Fair Sponsors
3 Tips for Selling Sponsorships Last month, Team Tandem had the opportunity to attend the inaugural Sponsorship Mastery Summit in Renton, Washington. Aside from the amazing weather and location right on Lake Washington, we were able to spend two days talking with and learning from some of today’s thought leaders in the sponsorship industry. The … Continue reading 3 Tips for Selling Sponsorships
LAST WEEK TODAY: Sponsorship News tagged: canes carolina hurricanes Clayton Kershaw essendon jingle ball Los Angeles Dodgers marketing mlb official beer official sponsor Skechers sponsorship sponsorship strategy sponsorspotlight sports biz Tandem Trail Blazers posted on October 7, 2019 MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup of the past … Continue reading Last Week Today: Sponsorship News
With sponsorship marketing, you can easily reach niche, targeted markets that you would have a much harder time reaching with traditional marketing and advertising.
Unconventional Activation: How Can Your Brand Stand Out? tagged: activation brand Customers event event sponsorship experiential marketing goals GoGo squeeZ live event sponsorship location marketing mmt rights holder SoHo sponsorship Unconventional posted on August 22, 2019 How can my brand stand out? That’s the question every single client asks, in one way or … Continue reading Unconventional Activation: How Can Your Brand Stand Out?
LAST WEEK TODAY: Sport Sponsorship News tagged: activation All Star Game Cleveland experiential marketing fifa world cup golf HR Derby live event sponsorship marketing mlb OC Scottishopen sponsorship sponsorship strategy sponsorspotlight sports biz Tandem tmobile usa soccer posted on July 16, 2019 MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly … Continue reading Last Week Today: Sport Sponsorship News