Category Analysis: Luxury Sponsorship

Category Analysis: Luxury Sponsorship tagged: america’s cup  ascot  audi  bmw  broadcast  burberry  bvlgari  cartier  category analysis  cause marketing  chanel  chopard  commonwealth games  entertainment  equestrian  experiential marketing  ferrari  formula 1  formula e  gucci  horse racing  hugo boss  kentucky derby  land rover  longines  luxury brands  lvmh  mercedes-benz  music  olympics  omega  philanthropy  porsche  prada  social media  sponsorship  tissot  … Continue reading Category Analysis: Luxury Sponsorship

Last Week Today: Growing the Sponsorship Industry

LAST WEEK TODAY: GROWING THE SPONSORSHIP INDUSTRY tagged: activation  baseball  branding  category analysis  cycling  endorsement  experiential marketing  football  live event sponsorship  marketing  milb  mlb  naming rights  soccer  sponsorship  sponsorship strategy  sports biz  the fa  title sponsorship  uefa  women  posted on March 4, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a … Continue reading Last Week Today: Growing the Sponsorship Industry

Category Analysis: Credit Cards & Payment Processing

Category Analysis: Credit Cards & Payment Processing tagged: amex  big 10 conference  brighton hove albion  category analysis  cfp  Coachella  credit cards  discover  experiential marketing  fifa world cup  football  live event sponsorship  mastercard  music  naming rights  ncaa  nfl  nhl  olympics  orange bowl  payment processing  seattle seahawks  soccer  sponsorship  super bowl  title sponsorship  visa  posted on February … Continue reading Category Analysis: Credit Cards & Payment Processing

Last Week Today: Presidents Day Sponsorship Bonanza

LAST WEEK TODAY: PRESIDENTS DAY SPONSORSHIP BONANZA tagged: accorhotels  activation  airline sponsorship  ariana grande  branding  category analysis  event analysis  experiential marketing  fc dallas  football  live event sponsorship  marketing  mercedes  naming rights  paris saint germain  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  super bowl  title sponsorship  posted on February 25, 2019   MISSING SPONSORSHIP NEWS? Check out … Continue reading Last Week Today: Presidents Day Sponsorship Bonanza

Last Week Today: Most Popular Doesn’t Mean Stagnant

LAST WEEK TODAY: MOST POPULAR DOESN’T MEAN STAGNANT tagged: activation  airline sponsorship  asian cup  branding  category analysis  coca-cola  davis cup  event analysis  experiential marketing  football  grand slam  live event sponsorship  marketing  nfl  rolex  sponsor spotlight  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  super bowl  ufc  wendy’s  posted on February 11, 2019   MISSING SPONSORSHIP NEWS? Check … Continue reading Last Week Today: Most Popular Doesn’t Mean Stagnant

Last Week Today: Category Updates

LAST WEEK TODAY: CATEGORY UPDATES tagged: activation  branding  category analysis  chevrolet  esports  event analysis  experiential marketing  LEGO  live event sponsorship  marketing  new balance  sponsor spotlight  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  toyota  unisys  usa curling  xfinity  posted on February 4, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup … Continue reading Last Week Today: Category Updates

Last Week Today: Imagine That

LAST WEEK TODAY: IMAGINE THAT tagged: activation  airline sponsorship  birchbox  brand  branding  category analysis  cheetos  engagement  event sponsorship  experiential marketing  f1  formula 1  goodyear  iheartradio  jingle ball  joel embiid  last week today  live event sponsorship  live events  london series  marketing  motorsports  music  nba  nfl  social media marketing  sponsor spotlight  sponsorship  w series  walgreens  posted on … Continue reading Last Week Today: Imagine That

Category Analysis: Grocers

CATEGORY ANALYSIS: GROCERS tagged: alameda county fair  albertsons  aldi  asda  carrefour  category analysis  community games  cycling  downton abbey  england fa  fifa world cup  gaelic football  golf  great irish bake  hell’s kitchen  irfu  lidl  marketing  mlb  nascar  nba  ncaa  nfl  nhl  oc fair  olympics  publix  royal belgium fa  rugby  safeway  soccer  sponsorship  strategy  tesco  uefa  wegmans  … Continue reading Category Analysis: Grocers

Category Analysis: Automotive

CATEGORY ANALYSIS: AUTOMOTIVE BRANDS tagged: branding  category analysis  golf  marketing  olympics  soccer  sponsorship  strategy  tennis  posted on April 5, 2018 Sponsorship, and particularly the sponsorship of sports entities, is a high priority for brands that operate within the automotive space. Rights holders prioritize automotive sponsorship as a marquee deal; and high profile events can typically … Continue reading Category Analysis: Automotive