5 Basic Steps: Experiential Marketing Activation

5 Basic Steps for a Successful Experiential Activation tagged: activate  activation  agency  basic  branding  campaign  event sponsorship  experiential  experiential marketing  marketing  permits  permitting  placement  pop tarts  sponsorship  steps  strategy  target marketing  venue  posted on October 24, 2019   Experiential marketing differs from traditional advertising in that it can engage multiple senses and make a direct … Continue reading 5 Basic Steps: Experiential Marketing Activation

Last Week Today: Is Co-Branding the Way to Go?

LAST WEEK TODAY: IS CO-BRANDING THE WAY TO GO? tagged: experiential  facebook  marketing  mlb  social media  sponsorship  sxsw  tottenham  twitter  posted on March 19, 2018 Missing sponsorship news? Check out the blog every Monday for a weekly roundup of the past week’s most exciting and industry-altering news. These stories cover March 12-18, 2018. Featuring in … Continue reading Last Week Today: Is Co-Branding the Way to Go?

Last Week Today: Find Ways to Engage

LAST WEEK TODAY: FIND WAYS TO ENGAGE tagged: arsenal  cycling  endurance  experiential  formula 1  marketing  mlb  sponsorship  posted on March 12, 2018 Missing sponsorship news? Check out the blog every Monday for a weekly roundup of the past week’s most exciting and industry-altering news. These stories cover March 5-11, 2018. This week, we were treated … Continue reading Last Week Today: Find Ways to Engage

Last Week Today: Big Deals, Big Engagement

LAST WEEK TODAY: BIG DEALS, BIG ENGAGEMENT tagged: digital  experiential  marketing  nba  olympics  sponsorship  tough mudder  posted on March 5, 2018 Missing sponsorship news? Check out the blog every Monday for a weekly roundup of the past week’s most exciting and industry-altering news. These stories cover February 26-March 4, 2018.   It was a good … Continue reading Last Week Today: Big Deals, Big Engagement

Last Week Today: Revenues on the Rise

LAST WEEK TODAY: REVENUES ON THE RISE tagged: branding  experiential  marketing  sponsorship agency  posted on February 26, 2018 Missing sponsorship news? Check out the blog every Monday for a weekly roundup of the past week’s most exciting and industry-altering news. These stories cover February 19-26, 2018.   Cirque du Soliel’s ‘Luzia’ opened at the OC … Continue reading Last Week Today: Revenues on the Rise

Experiential Marketing Statistics That Prove You Need to be Activating

Experiential Marketing Statistics That Prove You Need to be Activating tagged: branding  experiential  marketing  sponsorship agency  posted on January 12, 2018 First, What is Experiential Marketing? Experiential marketing is a type of advertising that helps consumers experience a brand. Differing from traditional advertising, experiential marketing attempts to captivate consumers within the product or brand by … Continue reading Experiential Marketing Statistics That Prove You Need to be Activating