Last Week Today: January 20-26 Sponsorship News

These stories cover sponsorship news for January 6-12, 2020. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. This week, while Nike was named the official sponsor of a team, another team was losing a handful of sponsors…

Last Week Today: Aim for Excitement

LAST WEEK TODAY: AIM FOR EXCITEMENT tagged: activation  asu  brand  branding  bud light  castello  chicago bears  cleveland browns  dogfish head  engagement  esports  euro2020  european championships  event sponsorship  experiential marketing  golf  last week today  league of legends  live event sponsorship  live events  lpga  marketing  mastercard  nba  nba finals  ncaa  nfl  riot games  scotland  social media marketing  … Continue reading Last Week Today: Aim for Excitement