Hammer out the Details: What Needs to Be Included in a Successful Contract

Hammer out the Details: What Needs to Be Included in a Successful Contract tagged: branding  campaign  co-branding  contract  create  event sponsorship  experiential marketing  live event sponsorship  marketing  renewals  rightsholders  sponsorship  strategy  value  posted on June 6, 2019   Months of hard work and preparation can easily go to waste with the wrong contract. This applies … Continue reading Hammer out the Details: What Needs to Be Included in a Successful Contract

Co-Creating Content is Killer (in a good way!)

Co-Creating Content is Killer (in a good way!) tagged: branding  campaign  co-branding  create  event sponsorship  experiential marketing  FIJI  influencer  live event sponsorship  marketing  OC  raising cane’s  restaurants  sponsorship  strategy  target marketing  value  posted on May 23, 2019 Co-creating content is when two or more parties work in tandem to create content and distribute it to … Continue reading Co-Creating Content is Killer (in a good way!)

Last Week Today: Sponsorship- Travel and Tourism

LAST WEEK TODAY: SPONSORSHIP- TRAVEL AND TOURISM tagged: activation  Carnival  disney  experiential marketing  live event sponsorship  marketing  OC  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  Stock  Tandem  Tourism  Travel  Uber  USTravel  posted on May 13, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup of the past week’s most exciting … Continue reading Last Week Today: Sponsorship- Travel and Tourism

Event Sponsorship Solicitation: What Makes Your Event Special

Event Sponsorship Solicitation: What Makes Your Event Special tagged: branding  campaign  Coachella  dell  event sponsorship  Events  experiential marketing  festival  goals  live event sponsorship  makeup  marketing  NYX  solicitation  sponsorship  strategy  target marketing  posted on May 9, 2019 According to consumers surveyed for Event Marketer’s 2018 EventTrack, 85% of consumers are likely to purchase after participating in events and … Continue reading Event Sponsorship Solicitation: What Makes Your Event Special

Last Week Today: May the 4th be with you

LAST WEEK TODAY: May the 4th be with you tagged: activation  Coachella  CVS  experiential marketing  formula 1  hotels  live event sponsorship  marketing  nba  puma  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  star wars  tennis  Tinder  us open  vodka  posted on May 6, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly … Continue reading Last Week Today: May the 4th be with you

Flawless Experiential Execution: Easy Steps to Success

Flawless Experiential Execution: Easy Steps to Success tagged: branding  campaign  event sponsorship  experiential marketing  live event sponsorship  marketing  permitting  sponsorship  strategy  target marketing  venue  posted on May 2, 2019 Flawless experiential execution can be a very tough ship to sail if you don’t have the right resources and a concrete plan. Knowing which steps to … Continue reading Flawless Experiential Execution: Easy Steps to Success

Last Week Today: Sponsorship Explosion

LAST WEEK TODAY: SPONSORSHIP EXPLOSION tagged: activation  airdrop  boca juniors  carlsberg  childish gambino  Coachella  eurojapan cup  experiential marketing  football  live event sponsorship  macys  manchester city  marketing  mls  netflix  olympics  soccer  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  us soccer  posted on April 22, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a … Continue reading Last Week Today: Sponsorship Explosion

Energy Drink Sponsorship in Extreme Sports

Energy Drink Sponsorship in Extreme Sports tagged: branding  crashed ice  event sponsorship  experiential marketing  extreme sports  live event sponsorship  marketing  monster  red bull  red bull air race  rockstar  sponsorship  sponsorship fit  strategy  x games  posted on April 18, 2019 Red Bull   Red Bull is a unique energy drink brand that has taken over extreme … Continue reading Energy Drink Sponsorship in Extreme Sports

Last Week Today: Sponsorship Expansion

LAST WEEK TODAY: SPONSORSHIP EXPANSION tagged: activation  adidas  beyonce  billie eilish  bud knight  bud light  eleague  esports  experiential marketing  final four  football  la galaxy  live event sponsorship  marketing  mls  soccer  sponsorship  sponsorship strategy  sports biz  spotify  posted on April 15, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup … Continue reading Last Week Today: Sponsorship Expansion

Last Week Today: Sponsorship Activation

LAST WEEK TODAY: SPONSORSHIP ACTIVATION tagged: activation  adidas  beyonce  billie eilish  bud knight  bud light  eleague  esports  experiential marketing  final four  football  la galaxy  live event sponsorship  marketing  mls  soccer  sponsorship  sponsorship strategy  sports biz  spotify  posted on April 8, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup … Continue reading Last Week Today: Sponsorship Activation