How Can My Brand Create an Activation?

How Can My Brand Create an Activation? tagged: activation  agency  branding  consulting  experiential marketing  live event  live event sponsorship  sponsorship  sponsorship agency  xm  posted on February 7, 2019   There are, really, an endless amount of ways that a brand can create an activation, but, the burning question is: how can my brand create a … Continue reading How Can My Brand Create an Activation?

Five Ways to Build a Better Relationship with Your Sponsor

Five Ways to Build a Better Relationship with Your Sponsor tagged: activation  agency  branding  consulting  experiential marketing  live event  live event sponsorship  sponsorship  sponsorship agency  xm  posted on December 6, 2018 Navigating a sponsor relationship can be daunting, but it doesn’t have to be. There are several ways to build a better relationship with your … Continue reading Five Ways to Build a Better Relationship with Your Sponsor

All-Star Activations in the Music Industry

All-Star Activations in the Music Industry tagged: activation  branding  Coachella  david bowie  experiential marketing  festies  festival  fomo  heineken  instagram  live event  live event sponsorship  lounge  music  pandora  sponsorship  spotify  sxsw  tmobile  xm  posted on November 29, 2018 Brand activations at music festivals have become quite popular over the last couple years. Some activations with an … Continue reading All-Star Activations in the Music Industry

Category Analysis: Apparel Sponsorship

CATEGORY ANALYSIS: APPAREL SPONSORSHIP tagged: adidas  arsenal  as roma  asics  atp tour  bayern munich  borussia dortmund  bundesliga  chelsea  cristiano ronaldo  english premier league  errea  event sponsorship  fifa  french open  hummel  inter milan  juventus  la liga  ligue 1  lionel messi  live event  live event sponsorship  m’gladbach  manchester united  marketing  marseille  mls  nba  new balance  nfl  nike  … Continue reading Category Analysis: Apparel Sponsorship

Category Analysis: Airline Sponsorship

CATEGORY ANALYSIS: AIRLINE SPONSORSHIP tagged: alaska airlines  arsenal  atp tour  bayern munich  bike share  british airways  bundesliga  commonwealth games  delta air lines  emirates  english premier league  etihad  event sponsorship  fifa  formula 1  formula e  french open  incredibles 2  korean air  la liga  ligue 1  live event  live event sponsorship  london 2012  lufthansa  marketing  mercedes  mlb  … Continue reading Category Analysis: Airline Sponsorship

Launching a Sponsorship Program at a Brand New Event: 2018 European Championships

Launching a Sponsorship Program at a Brand New Event: 2018 European Championships tagged: activation  berlin  european championships  eurovision  event sponsorship  experiential marketing  glasgow  live event  live event sponsorship  marketing  nike  social media  sponsorship  sports biz  toyo tires  posted on September 13, 2018 The European Championships is a multi-sport event which brings together the existing European Championships of … Continue reading Launching a Sponsorship Program at a Brand New Event: 2018 European Championships

Category Analysis: Hotels

CATEGORY ANALYSIS: HOTELS tagged: accor hotels  australian open  best western  cricket  european tour  event sponsorship  fc bayern  formula 1  four seasons  french open  golf  hilton  indycar  live event  live event sponsorship  live nation  lotus  loyalty  marketing  marriott  mclaren  mercedes  milb  mlb  nascar  nba  nfl  nhl  paris 2024  pga championship  pga tour  points  rewards program  rising … Continue reading Category Analysis: Hotels

Event Analysis: FIFA World Cup

EVENT ANALYSIS: FIFA WORLD CUP tagged: adidas  anheuser-busch  antoine griezmann  argentina  beats  belgium  brazil  budweiser  colombia  concacaf  croatia  cup of nations  denmark  england  event sponsorship  fifa world cup  france  japan  kellogg’s  kylian mbappe  live event  live event sponsorship  luka modric  marketing  mastercard  mega event  mexico  nike  portugal  puma  russia  spain  sponsorship  strategy  sweden  switzerland  uefa  … Continue reading Event Analysis: FIFA World Cup