Last Week Today: Presidents Day Sponsorship Bonanza

LAST WEEK TODAY: PRESIDENTS DAY SPONSORSHIP BONANZA tagged: accorhotels  activation  airline sponsorship  ariana grande  branding  category analysis  event analysis  experiential marketing  fc dallas  football  live event sponsorship  marketing  mercedes  naming rights  paris saint germain  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  super bowl  title sponsorship  posted on February 25, 2019   MISSING SPONSORSHIP NEWS? Check out … Continue reading Last Week Today: Presidents Day Sponsorship Bonanza

Category Analysis: Airline Sponsorship

CATEGORY ANALYSIS: AIRLINE SPONSORSHIP tagged: alaska airlines  arsenal  atp tour  bayern munich  bike share  british airways  bundesliga  commonwealth games  delta air lines  emirates  english premier league  etihad  event sponsorship  fifa  formula 1  formula e  french open  incredibles 2  korean air  la liga  ligue 1  live event  live event sponsorship  london 2012  lufthansa  marketing  mercedes  mlb  … Continue reading Category Analysis: Airline Sponsorship

Category Analysis: Hotels

CATEGORY ANALYSIS: HOTELS tagged: accor hotels  australian open  best western  cricket  european tour  event sponsorship  fc bayern  formula 1  four seasons  french open  golf  hilton  indycar  live event  live event sponsorship  live nation  lotus  loyalty  marketing  marriott  mclaren  mercedes  milb  mlb  nascar  nba  nfl  nhl  paris 2024  pga championship  pga tour  points  rewards program  rising … Continue reading Category Analysis: Hotels

The Masters Has Evolved, And So Has Its Sponsorship

The Masters Has Evolved, And So Has Its Sponsorship tagged: activation  american express  augusta  brand ambassador  deloitte  digital  experiential marketing  exxonmobile  golf  ibm  lexus  marketing  masters  mercedes  ricky fowler  rolex  social media  target marketing  ups  us open  posted on May 17, 2018 Sport sponsorship, including golf sponsorship, deals typically follow the same model, but not … Continue reading The Masters Has Evolved, And So Has Its Sponsorship

Opportunity Knocks: How to Use Social Media to Elevate Your Activation

Opportunity Knocks: How to Use Social Media to Elevate Your Activation tagged: activation  apple  best practices  experiential marketing  golf  marketing  mercedes  social media  sponsorship  taylor swift  posted on April 12, 2018   ARE YOU LOOKING FOR SOCIAL MEDIA ACTIVATION SUCCESS? Ever-changing, social media continues to offer new options for sponsors and experiential marketers. Brands of … Continue reading Opportunity Knocks: How to Use Social Media to Elevate Your Activation