Welcome to 2019! tagged: alameda county fair automotive sponsorship blog carvana diwali experiential marketing golf hollywood & highland los angeles masters mobile marketing tour nfl oc fair olympics pier 39 sambazon san francisco smartwater social media sponsorship super bowl taj mahal tea website posted on January 3, 2019 It’s officially 2019. Where did the time … Continue reading Welcome to 2019!
We asked you earlier this year: Has your brand considered partnering with a fair or festival? Fairs may not be your top of mind property when you think of potential partnerships, but it is an exciting and growing segment that should be considered. According to IEG, sponsorship spending on fairs, festivals and other annual … Continue reading Is Fair Sponsorship Right for Your Brand? REDUX
Traffic versus demographics is the biggest question when it comes to picking a location for your sponsorship or experiential marketing activation. On one hand, you want as many impressions as possible. Naturally, that suggests a highly-trafficked location. The downside would be if those impressions come from individuals outside of the target demographic. How valuable can … Continue reading Traffic or Demographics: How to Determine Which is Most Important
CATEGORY ANALYSIS: GROCERS tagged: alameda county fair albertsons aldi asda carrefour category analysis community games cycling downton abbey england fa fifa world cup gaelic football golf great irish bake hell’s kitchen irfu lidl marketing mlb nascar nba ncaa nfl nhl oc fair olympics publix royal belgium fa rugby safeway soccer sponsorship strategy tesco uefa wegmans … Continue reading Category Analysis: Grocers