LAST WEEK’S SPONSORSHIP NEWS These stories cover sponsorship news for December 30, 2019 – January 5, 2020. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. Check back on our blog every Monday for updates! JBL & HUGO BOSS … Continue reading Last Week Today: December 30 – January 5 Sponsorship News
LAST WEEK TODAY: Sponsorship News tagged: 2019 allegiant stadium announce bianca andreescu campaigns canal 11 chick-fil-a co-creating content founding partner george foreman hornets hsbc international jim van stone jonathan dasnieres kits knockout formula las vegas logos monumental sports & entertainment nba nec corporation news nike octagon sports october partnership pay-tv portuguese football psv eindhoven puma … Continue reading Last Week Today: International, eSports, Personal Sponsors
LAST WEEK TODAY: May the 4th be with you tagged: activation Coachella CVS experiential marketing formula 1 hotels live event sponsorship marketing nba puma sponsorship sponsorship strategy sponsorspotlight sports biz star wars tennis Tinder us open vodka posted on May 6, 2019 MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly … Continue reading Last Week Today: May the 4th be with you
LAST WEEK TODAY: DIVING IN tagged: activation branding budweiser eventmarketer experiential marketing fifa world cup fila futbol ibm jetpack kiki bertens live event sponsorship marketing mma obstacle olympics opportunity palmeiras pantene puma qatar 2022 ronda rousey sponsorship sponsorspotlight sports biz tax tokyo 2020 toyota Trends ufc posted on January 7, 2019 MISSING SPONSORSHIP NEWS? … Continue reading Last Week Today: Diving In
CATEGORY ANALYSIS: APPAREL SPONSORSHIP tagged: adidas arsenal as roma asics atp tour bayern munich borussia dortmund bundesliga chelsea cristiano ronaldo english premier league errea event sponsorship fifa french open hummel inter milan juventus la liga ligue 1 lionel messi live event live event sponsorship m’gladbach manchester united marketing marseille mls nba new balance nfl nike … Continue reading Category Analysis: Apparel Sponsorship
EVENT ANALYSIS: FIFA WORLD CUP tagged: adidas anheuser-busch antoine griezmann argentina beats belgium brazil budweiser colombia concacaf croatia cup of nations denmark england event sponsorship fifa world cup france japan kellogg’s kylian mbappe live event live event sponsorship luka modric marketing mastercard mega event mexico nike portugal puma russia spain sponsorship strategy sweden switzerland uefa … Continue reading Event Analysis: FIFA World Cup
LAST WEEK TODAY: LIVE EVENT SPONSORSHIP BUILDS BRAND AUTHENTICITY tagged: adidas alaska airlines asia authenticity brand Coachella crystal palace disney pixar epl event sponsorship experiential marketing festivals film futbol grocery lg lgfa lidl live event sponsorship live events music orlando pirates puma soccer sponsorship the incredibles wolverhampton posted on May 14, 2018 Missing sponsorship news? … Continue reading Last Week Today: Live Event Sponsorship Builds Brand Authenticity