LAST WEEK’S SPONSORSHIP NEWS Check out the blog every Monday for a weekly roundup of the past week’s most exciting and industry-altering news. These stories cover November 25- December 1, 2019 and include sponsorship news for France and the world of Formula One. What’s going on in France? Team Vitality, a … Continue reading Last Week Today: November 25 – December 1 Sponsorship News
Energy Drink Sponsorship in Extreme Sports tagged: branding crashed ice event sponsorship experiential marketing extreme sports live event sponsorship marketing monster red bull red bull air race rockstar sponsorship sponsorship fit strategy x games posted on April 18, 2019 Red Bull Red Bull is a unique energy drink brand that has taken over extreme … Continue reading Energy Drink Sponsorship in Extreme Sports
WHAT IS COBRANDING? “Cobranding is a marketing strategy that utilizes multiple brand names on a good or service as part of a strategic alliance. Also known as a “brand partnership,” cobranding (or “co-branding”) encompasses several different types of branding collaborations typically involving the brands of at least two companies.” – Investopedia, “Cobranding” WHY SHOULD I CARE? Here’s the thing: … Continue reading Co-Branding: Can More Partners Be More Prosperous?
LAST WEEK TODAY: TRENDING NOW tagged: ana arco biki brand bulleit Coachella esports european championships event sponsorship experiential marketing festivals frieze futbol google hp hyperx microsoft mlb music nba 2k red bull roma serie a soccer sponsorship utz virtual reality vr waze posted on May 7, 2018 Missing sponsorship news? Check out the blog every … Continue reading Last Week Today: Trending Now