Last Week Today: International, eSports, Personal Sponsors

LAST WEEK TODAY: Sponsorship News tagged: 2019  allegiant stadium  announce  bianca andreescu  campaigns  canal 11  chick-fil-a  co-creating content  founding partner  george foreman  hornets  hsbc  international  jim van stone  jonathan dasnieres  kits  knockout formula  las vegas  logos  monumental sports & entertainment  nba  nec corporation  news  nike  octagon sports  october  partnership  pay-tv  portuguese football  psv eindhoven  puma  … Continue reading Last Week Today: International, eSports, Personal Sponsors

Last Week Today: Most Popular Doesn’t Mean Stagnant

LAST WEEK TODAY: MOST POPULAR DOESN’T MEAN STAGNANT tagged: activation  airline sponsorship  asian cup  branding  category analysis  coca-cola  davis cup  event analysis  experiential marketing  football  grand slam  live event sponsorship  marketing  nfl  rolex  sponsor spotlight  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  super bowl  ufc  wendy’s  posted on February 11, 2019   MISSING SPONSORSHIP NEWS? Check … Continue reading Last Week Today: Most Popular Doesn’t Mean Stagnant

Event Analysis: Grand Slams

Event Analysis: Grand Slams tagged: american express  andy murray  australian open  citizen  emirates  event analysis  event sponsorship  Events  evian  french open  ibm  kia  lavazza  live event sponsorship  longines  maria sharapova  novak djokovic  perrier  peugeot  rafael nadal  roger federer  rolex  serena williams  slazenger  sponsorship  sponsorship strategy  sports sponsorship  tennis  title sponsorship  us open  wimbledon  posted on … Continue reading Event Analysis: Grand Slams

The Masters Has Evolved, And So Has Its Sponsorship

The Masters Has Evolved, And So Has Its Sponsorship tagged: activation  american express  augusta  brand ambassador  deloitte  digital  experiential marketing  exxonmobile  golf  ibm  lexus  marketing  masters  mercedes  ricky fowler  rolex  social media  target marketing  ups  us open  posted on May 17, 2018 Sport sponsorship, including golf sponsorship, deals typically follow the same model, but not … Continue reading The Masters Has Evolved, And So Has Its Sponsorship