As sports and entertainment businesses continue to refine their guest experience to fit the post-pandemic world, Major League Baseball is no different
Tag: sponsorship
Sponsorship news covering February 17-24, 2020. Captain Morgan makes moves, sponsorship revenue double for soccer giants, plus new stadium naming rights & more
This category analysis on technology explores the industries impacted by technology advances and the tech brands actively sponsoring global events.
Sponsorship news covering February 17-24, 2020. Captain Morgan makes moves, sponsorship revenue double for soccer giants, plus new stadium naming rights & more
It’s without question that with these statistics, you need to include social media in your sponsorship program. Here are the three types of content to use!
Sponsorship news covering February 3-9, 2020. New Official Airline Partner in France, new Paralympic Partner announced, and a new Official Sports Drink, among others.
These stories cover sponsorship news for January 6-12, 2020. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. This week, while Nike was named the official sponsor of a team, another team was losing a handful of sponsors…
This will help you understand the difference between in-kind and cash sponsorship, as well as the types and benefits of in-kind deals.
These stories cover sponsorship news for January 6-12, 2020. This is part of our “Last Week Today” series that includes a weekly roundup of the past week’s most exciting and industry-altering news. This week, while Nike was named the official sponsor of a team, another team was losing a handful of sponsors…
These 5 ways to nurture your sponsor relationships will help you retain your sponsor deals long term so your sponsorship program continues to grow.