Super Bowl LIII Commercials: Automotive Category

Super Bowl LIII Commercials: Automotive Category tagged: advertising  hyundai  jeep  nfl  super bowl liii  toyota  posted on February 21, 2019 The Super Bowl is the biggest game of the year with much anticipated commercials. Companies spend millions on Super Bowl ads, all chasing the same goals to be remembered and talked about by fans across … Continue reading Super Bowl LIII Commercials: Automotive Category

Last Week Today: Category Updates

LAST WEEK TODAY: CATEGORY UPDATES tagged: activation  branding  category analysis  chevrolet  esports  event analysis  experiential marketing  LEGO  live event sponsorship  marketing  new balance  sponsor spotlight  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  toyota  unisys  usa curling  xfinity  posted on February 4, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly roundup … Continue reading Last Week Today: Category Updates

Last Week Today: Diving In

LAST WEEK TODAY: DIVING IN tagged: activation  branding  budweiser  eventmarketer  experiential marketing  fifa world cup  fila  futbol  ibm  jetpack  kiki bertens  live event sponsorship  marketing  mma  obstacle  olympics  opportunity  palmeiras  pantene  puma  qatar 2022  ronda rousey  sponsorship  sponsorspotlight  sports biz  tax  tokyo 2020  toyota  Trends  ufc  posted on January 7, 2019   MISSING SPONSORSHIP NEWS? … Continue reading Last Week Today: Diving In

Is Fair Sponsorship Right for Your Brand? REDUX

  We asked you earlier this year: Has your brand considered partnering with a fair or festival? Fairs may not be your top of mind property when you think of potential partnerships, but it is an exciting and growing segment that should be considered. According to IEG, sponsorship spending on fairs, festivals and other annual … Continue reading Is Fair Sponsorship Right for Your Brand? REDUX

Event Analysis: Regional and Other Championships

EVENT ANALYSIS: REGIONAL & OTHER CHAMPIONSHIPS tagged: asian games  commonwealth games  concacaf  concacaf gold cup  continental championships  cup of nations  fia endurance championship  fig world championships  glasgow  longines  marketing  olympics  panamerican games  regional games  south east asian games  sponsorship  strategy  strathmore  toyota  uefa  uefa euros  world equestrian games  posted on June 21, 2018 We’ve featured … Continue reading Event Analysis: Regional and Other Championships