Last Week Today: May the 4th be with you

LAST WEEK TODAY: May the 4th be with you tagged: activation  Coachella  CVS  experiential marketing  formula 1  hotels  live event sponsorship  marketing  nba  puma  sponsorship  sponsorship strategy  sponsorspotlight  sports biz  star wars  tennis  Tinder  us open  vodka  posted on May 6, 2019   MISSING SPONSORSHIP NEWS? Check out the blog every Monday for a weekly … Continue reading Last Week Today: May the 4th be with you

Event Analysis: Grand Slams

Event Analysis: Grand Slams tagged: american express  andy murray  australian open  citizen  emirates  event analysis  event sponsorship  Events  evian  french open  ibm  kia  lavazza  live event sponsorship  longines  maria sharapova  novak djokovic  perrier  peugeot  rafael nadal  roger federer  rolex  serena williams  slazenger  sponsorship  sponsorship strategy  sports sponsorship  tennis  title sponsorship  us open  wimbledon  posted on … Continue reading Event Analysis: Grand Slams

Category Analysis: Apparel Sponsorship

CATEGORY ANALYSIS: APPAREL SPONSORSHIP tagged: adidas  arsenal  as roma  asics  atp tour  bayern munich  borussia dortmund  bundesliga  chelsea  cristiano ronaldo  english premier league  errea  event sponsorship  fifa  french open  hummel  inter milan  juventus  la liga  ligue 1  lionel messi  live event  live event sponsorship  m’gladbach  manchester united  marketing  marseille  mls  nba  new balance  nfl  nike  … Continue reading Category Analysis: Apparel Sponsorship

Category Analysis: Airline Sponsorship

CATEGORY ANALYSIS: AIRLINE SPONSORSHIP tagged: alaska airlines  arsenal  atp tour  bayern munich  bike share  british airways  bundesliga  commonwealth games  delta air lines  emirates  english premier league  etihad  event sponsorship  fifa  formula 1  formula e  french open  incredibles 2  korean air  la liga  ligue 1  live event  live event sponsorship  london 2012  lufthansa  marketing  mercedes  mlb  … Continue reading Category Analysis: Airline Sponsorship

Last Week Today: How To Be Marketable

LAST WEEK TODAY: HOW TO BE MARKETABLE tagged: activation  allegiant  allianz  brand  branding  engagement  event sponsorship  experiential marketing  golden knights  golf  ioc  last week today  live event sponsorship  live events  marketable  marketing  milo  naomi osaka  nhl  nissan  olympics  paul pogba  social media marketing  sponsorship  sportspro  tennis  us open  posted on September 17, 2018 Missing sponsorship … Continue reading Last Week Today: How To Be Marketable

Category Analysis: Hotels

CATEGORY ANALYSIS: HOTELS tagged: accor hotels  australian open  best western  cricket  european tour  event sponsorship  fc bayern  formula 1  four seasons  french open  golf  hilton  indycar  live event  live event sponsorship  live nation  lotus  loyalty  marketing  marriott  mclaren  mercedes  milb  mlb  nascar  nba  nfl  nhl  paris 2024  pga championship  pga tour  points  rewards program  rising … Continue reading Category Analysis: Hotels

Last Week Today: A State of Continual Transition

LAST WEEK TODAY: A STATE OF CONTINUAL TRANSITION tagged: activation  baseball  brand  branding  change  engagement  esports  event sponsorship  experiential marketing  informatica  last week today  live event sponsorship  live events  marketing  mlb  nascar  san francisco giants  social media marketing  sour patch kids  sponsorship  sponsorspotlight  tennis  title sponsorship  tmobile  tonight show  transition  us open  women  posted on … Continue reading Last Week Today: A State of Continual Transition

Last Week Today: Agree on Asset Valuation
The Masters Has Evolved, And So Has Its Sponsorship

The Masters Has Evolved, And So Has Its Sponsorship tagged: activation  american express  augusta  brand ambassador  deloitte  digital  experiential marketing  exxonmobile  golf  ibm  lexus  marketing  masters  mercedes  ricky fowler  rolex  social media  target marketing  ups  us open  posted on May 17, 2018 Sport sponsorship, including golf sponsorship, deals typically follow the same model, but not … Continue reading The Masters Has Evolved, And So Has Its Sponsorship